Ladbrokes launches new poker app
App launched for iOS and Android simultaneously and becomes the first UK poker app to offer PayPal deposits
Ladbrokes has launched a new poker app, the first new poker product launched by the operator since it migrated to Playtechâs iPoker from Microgamingâs MPN poker network.
The native app, launched on iOS and Android simultaneously, feature cash tables and speed poker variants and becomes the first poker application for the UK market to facilitate deposits from eBay-owned payments provider PayPal.
âLadbrokes is the first UK gaming company under the iPoker network to release a native mobile application available for Android and iOS,â Yoel Zuckerberg, head of poker at Ladbrokes, said.
âAn improved gaming experience is certainly on the cards for our poker customers, and weâre confident the app will open many doors for our highly valued Ladbrokes Poker players,â he added
The operator first revealed it was to leave Microgamingâs poker network in December last year before completing the migration to Playtechâs iPoker network later that month.
The migration formed part of Ladbrokesâ wider switch to Playtechâs full suite of online gaming products and followed the launch of a Mobenga-powered mobile sportsbook and online casino products.
Ladbrokes revealed that H1 poker revenues fell 60% year-on-year last month but targeted a return to growth in H2 on the back of new products and platforms.