Launches and sign-ups extra 18 November 2016
A round-up of the latest launches and sign-ups in egaming including Betsson, STS and Viral Interactive
Betsson has confirmed it has successfully issued a new three-year bond worth a total of SEK 1bn to finance the firm’s acquisition strategy.
“Betsson’s strong balance sheet and cash generation contributed to a large interest in the bond, which was oversubscribed by 48%,”Ulrik Bengtsson, CEO and president of Betsson AB, said.
“The proceeds of the bond gives us increased financial flexibility to act on acquisition opportunities.”
DNB Markets and Swedbank acted as Joint Bookrunners in the issue of the bonds, and Betsson added it intends to apply for a listing of the Bonds on Nasdaq Stockholm.
Polish operator STS has signed a two-year deal with IMG to broadcast sports events through its website and mobile app.
Starting from January 2017, the contract will allow STS to broadcast 20,000 sporting events, including the streaming of football, handball, volleyball, basketball, tennis, and hockey fixtures.
“We are constantly developing additional functionalities for our services, therefore getting ahead of the competition,”Mateusz Juroszek, president of STS, said.
“We want to provide our clients with simple access to a wide range of the most important sports events worldwide.”
Viral Interactive has been awarded a Class 1 on 4 licence with the Malta Gaming Authority (MGA), the company has announced.
The multi-channel casino and betting solutions provider said its partner sites will be rolling out one by one on the MGA licence, starting with its own B2C brand luckycasino.com.
“Malta is a renowned licensing jurisdiction, of which we are delighted with the award, of our Class 1 on 4 license,”Daniel Eriksson CEO of Viral, said.
“This is part of our business strategy to become one of the leading providers of regulated digital casino games content.”
Maltese gaming operator Fairbet Group has signed a multi-site platform deal with Win Systems.
The agreement will see Win Systems’ casino management system WIGOS installed across seven sites, connecting 45 terminals, and will give Fairbet a vast array of tools to optimise its offering to players.
The deal marks Win Systems’ first installation of WIGOS in Malta and follows similar agreements in Norway, Ireland and Spain as the Barcelona-based firm continues its expansion in Europe.
“Win Systems has a phenomenal track record of providing reliable and secure products to casinos around the world and we are only too happy to partner with them,”Antoine Pace, CEO of Fairbet Group, said. “The installation of WIGOS is the first of its kind in Malta and after a simple migration, we’re sure that it will be successful for many years to come.”
ComeOn has become one of the first operators to go live with Nolimit City’s latest slot release, Oktoberfest.
The five-reel, 20-line slot features Bavarian beer, sizzling sausages, jolly Germans, and catchy oompah-oompah tunes, as well as free-spins and re-spins.
The game has been developed in HTML5 and is fully optimised for both desktop and mobile platforms, iOS, and Android.
“Oktoberfest is a boozy blast that will keep players entertained and engaged,”Jonas Tegman, chief technology officer at Nolimit City, said. “It has been a great theme to design and develop, and we are sure it will go down a storm with our partners and their customers.”
Yggdrasil Gaming is harnessing the Christmas spirit with a ‰âÂ200,000 Christmas Calendar campaign to boost engagement and retention over the festive season.
Throughout the month of December, the provider will run 31 daily campaigns showcasing the power of Yggdrasil’s collection of in-game promotional tools, BOOST and social sharing tool, BRAG.
The campaign concepts will cover many of Yggdrasil’s most popular slots, including Vikings Go Wild, Golden Fish Tank, Holmes and the Stolen Stones and others.
“The online casino sector is more competitive than ever, and aside from creating great new titles, we are dedicated to ensuring that our games are backed by a supporting infrastructure that allows operators to keep their players engaged and entertained,”Fredrik Elmqvist, CEO of Yggdrasil Gaming, said.